Kat and Phoebe discuss a recent series of branding controversies, how protoinfluencer Julia Allison walked so Dylan Mulvaney could run, and whether we can get a toilet sponsorship for Phoebe's yard raccoon.
Links:
Dylan Mulvaney on TikTok: https://www.tiktok.com/@dylanmulvaney
Dylan Mulvaney's tampon content:
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Caroline McCarthy on Mulvaney's brand relationships:
https://twitter.com/caro/status/1645795995303956480
Julia Allison, explained: https://www.wired.com/2008/07/howto-allison/
The Nike Women and Bud Light brouhahas, explained:
https://nypost.com/2023/04/12/burn-bra-challenge-on-tiktok-over-dylan-mulvaney-nike-ads/
https://nypost.com/2023/04/11/bud-light-boycott-has-legs-as-sales-outlook-thrown-into-doubt/
https://www.vox.com/money/2023/4/12/23680135/bud-light-boycott-dylan-mulvaney-travis-tritt-trans
Snopes on Mulvaney and Tampax: https://www.snopes.com/fact-check/tampax-hires-trans-star-dylan-mulvaney/
Feminine Chaos on Tampax's previous branding imbroglio:
Dylan Mulvaney, Julia Allison, a Peeing Raccoon, and Other Influencers
Whenever I see pictures of Dylan Mulvaney, I have a dim memory of being terrified by clowns as a small child. I think Dylan Mulvaney is the Max Headroom of our age. (The Dylan Mulvaney beer commercial that would have worked better would be Dylan pulling a salmon out of a mountain stream in a cocktail gown, standing in front of a Chevy Silverado, sipping from a Bud Light and saying "Bud light. The best a WOman can get!" to the strains of a Miley Cyrus cover of Bob Seger's "Like A Rock.")
re Mulvaney, I think it's just "other side reaction" all the way down.
The right hates Mulvaney because (in their minds) she's being used specifically to troll them, so boycotting Bud Light or whatever is primarily in response to that trolling coming from very powerful progressive groups (e.g. Nike and Annheuser Busch). The left supports Mulvaney because she's been getting a ridiculous amount of transphobic hate online, so hiring her to be a spokeswoman is about showing support for the trans community in a time when they're under attack from the right.
No one on the right has stopped and said "wait what exactly did Mulvaney do that's so wrong" and no one on the left has stopped and said "wait is Mulvaney the best spokeswoman for these brands" -- everything is just a reaction to the other side's reaction.